Participating as an exhibitor
The popularity of cycling and the size of the bicycle market are growing. That is why Jaarbeurs, together with involved partners, is organizing the first edition of the Dutch Cycling Week from Saturday, October 14th to Sunday, October 22nd, 2023.
The event consists of a Test Event, Bike Gala, Cycle Mobility, Bike Motion, and a Tour Ride. In addition, there is a theater in the halls where industry experts and cycling heroes can be admired on stage simultaneously with Cycle Mobility and Bike Motion during the weekend from Friday, October 20th to Sunday, October 22nd, 2023.
Dutch Cycling Week consists of multiple (sub)events with their own target audience.
Share your story on the main stage or delve deeper with clients during a breakout session.
Dutch Cycling Week is the week where the bicycle and the cyclist are placed on a pedestal together.
Tour ride arrangements
You’re probably wondering why participating in the Dutch Cycling Week is a good idea. We’ll give you the answer! If you have any additional questions, feel free to contact us.